Essays academic service


The importance of not judging a book by its cover

  1. They will usually first note the number of total reviews—as a gauge of popularity—and then look at the average rating, and then possibly browse the content of the reviews.
  2. This metaphor can be extended to many situations in life. They will usually first note the number of total reviews—as a gauge of popularity—and then look at the average rating, and then possibly browse the content of the reviews.
  3. The most important thing at this point is that the reader is not repelled. How many of us have picked up a book, intrigued by its alluring front cover, read the blurb that seemed to resonate with the title and image, then upon reading our cherished purchase been disillusioned with the story and decided we disliked it and its author?
  4. I was incredibly lucky when it came to the cover of Legendary Authors. Author Bio and Picture Sometimes, but not always, people will look at the author bio.
  5. I know exactly what I think.

Title Most people think the cover is the first thing someone judges. Most books are now discovered either by in-person word of mouth or online, and in both cases, what is the first piece of information they receive?

Should You Judge a Book by its Cover?

This is why I recommend spending so much time making sure you get the title right. But a bad title will almost certainly prevent it from doing well. So many potential readers stop considering buying the book once they have heard the title, and nothing else. Recommending Source If Marc Andreessen or Bill Gates recommends a book, then thousands of eager readers of theirs rush out to buy it.

But if a discredited drunk with no followers on Twitter recommends it, no one buys it. This is because the credibility of the source is a hugely important piece of the recommendation puzzle.

  • At this point, the vast majority of people have made their decision;
  • Take a deeper, closer look;
  • I know exactly what I think;
  • If you see a book whose cover intrigues you, give it a closer look;
  • I, too, experienced the effects of mis-marketing;
  • Most books are now discovered either by in-person word of mouth or online, and in both cases, what is the first piece of information they receive?

In fact, in most cases, people will transfer the credibility of the recommender onto the book. This applies to friends as well. But that is rarely the case, so you still want to make sure and give yourself the best chance you can.

Book Cover If the reader is still interested after hearing the title and taking the referring source into account, they will now go to Amazon, or to a bookstore, and look at the cover. You make more judgments about its relevance and your interest based on this information.

Judging a Book by Its Cover

You can see our thoughts about the right way to do a book cover here. The most important thing at this point is that the reader is not repelled.

Most people are looking for reasons to NOT buy the book, and you have to not give them any so far. This is why we highly recommend you spend a lot of time getting your cover right.

This is the book description, and it should give a good idea of what the book is about, while making it interesting and not giving everything away. This is why we recommend spending a lot of time getting your book description right.

Blurbs If the reader is still interested, they will now look at endorsements sometimes for a physical book, they will do this prior to reading the book description. Note that most readers look more closely at who the blurbs are from rather than what they say.

  • And if they are like most people, they skip the positive ones and read a negative one first, before going back to a positive one if they even do that;
  • Wasser is an internationally famous photographer who has taken images that have shaped eras;
  • He shoots surfers, hippies, musicians, protesters, and artists alike, framing them exactly the way he has framed celebrities such as Jack Nicholson, Anjelica Houston, and Elton John—with a sharp and thoughtful eye;
  • Decisions lay in the hands of the people in the marketing department, who may or may not have read the book most likely not.

Another reason we tell you to spend some time getting good blurbs. They will usually first note the number of total reviews—as a gauge of popularity—and then look at the average rating, and then possibly browse the content of the reviews. If they do, they normally read more likely scan one or two of them.

And if they are like most people, they skip the positive ones and read a negative one first, before going back to a positive one if they even do that.

5 Ways I Judge You | Why “Don’t Judge A Book By Its Cover” Is Wrong

Author Bio and Picture Sometimes, but not always, people will look at the author bio. This is usually in situations where they have not quite made up their mind, are hesitant to buy the book, and need more information.

  1. Whereas other people always check length. His graphic eye for composition is unparalleled.
  2. When I sent in my initial proposal and rather audaciously suggested that an image of Joan Didion by Julian Wasser would be an ideal cover, my editor at Harper Design, Elizabeth Sullivan, immediately agreed. Likewise, you've probably picked up books with boring covers that turned out to be wonderful.
  3. They will usually first note the number of total reviews—as a gauge of popularity—and then look at the average rating, and then possibly browse the content of the reviews.
  4. This is because the credibility of the source is a hugely important piece of the recommendation puzzle.
  5. In life in general, this is good advice. If you read a lot, you've most likely come across books that just didn't thrill you like you thought they would based upon their colorful, exciting covers.

Looking at the author page is about understanding the credibility and relative status of the author. Some people immediately want to know about the author, and this is why we tell you to pay so much attention to the author bio and author photo.

  • How many of us have picked up a book, intrigued by its alluring front cover, read the blurb that seemed to resonate with the title and image, then upon reading our cherished purchase been disillusioned with the story and decided we disliked it and its author?
  • Chances are, the unexpected journey visited upon you may be a welcome surprise;
  • The blurb at the back was sufficiently vague to aid and abet the deception;
  • But a bad title will almost certainly prevent it from doing well;
  • A broken promise is still a broken promise;
  • The more beautiful woman may turn out to be a better match for you.

At this point, the vast majority of people have made their decision. Note that this is before they interact with anything inside the book.

How People Really Judge a Book

The Length This is one of those things that seems to be generational, or divided by socioeconomic status. Some people, generally voracious readers like menever even think to check length. Whereas other people always check length. They might even do more research to find more articles online about the book. These are the informed buyers, but they are a distinct minority. Price Some people will look at price. For some reason, it appears that people are far more price conscious for ebooks than they are for physical books, because of value perception.

Why Does This Matter?

Navigation menu

We are digging into this point because it is very important that you come to terms with this reality: The implication is obvious: If you care about selling copies of your book, you need to look at marketing with the same amount of importance as the writing. The authors that do this tend to succeed. Download our Publishing Guide and answer 7 critical questions to see if you're ready to become a published author and dominate your field.