Essays academic service


P1 describe the structure and organisation of the retail sector

Unit 32 P1 describe the size and structure of the food retailing sector-

For P4, learners will need to understand competitive factors in the retailing environment that drive change in the industry. Learners should identify aspects of government policy concerning planning guidance for new store locations, specifically the influence of Planning Policy Statements.

Other competitive forces should also be studied including competitors, market position, barriers to entry and new retailing concepts. The use of ICT to drive change should be understood through studying contrasting stores and the application of ICT in marketing and stock management.

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Broader economic trends can be tied into a study of the current performance of the industry as reported in the press. Competition should be explained though a study of a shopping location, such as a high street or shopping centre, in the context of the retail industry structure.

Innovative products and services should be identified in one retailer and learners should explain the role of these products and services in creating a dynamic industry. Assessment could be a report based on an innovative retailer and the ways in which it adapted to its environment and how it uses change factors to drive its business. M1 compare the function of formats and locations in retailing For M1, learners must move on from accurately describing different types of retailer, to explaining their purpose and the rationale for their location.

  • The food and clothing sectors provide good examples of different product requirements;
  • There should be sufficient space for things like lorries to come in for deliveries;;;
  • With clothing retailers, most products are sourced overseas, require longer lead times for delivery, are less immediately responsive to customer demand and require flat-pack or hanging facilities;
  • The use of ICT to drive change should be understood through studying contrasting stores and the application of ICT in marketing and stock management;
  • Learners should identify aspects of government policy concerning planning guidance for new store locations, specifically the influence of Planning Policy Statements.

Different types of format have developed rapidly: These are destination, rather than convenience stores, that provide extensive product choice and services. They can also offer a wide range of leisure opportunities.

  • Furthermore, a store such as Tesco which typically involves a high spending shopping trip would need to be built in an area with high affluence;;;
  • Department stores provide a good opportunity to study differencesin service, for example Harrods, John Lewis and Debenhams;
  • They will explain what causes these types of change by differentiating the key factors in the macro environment and the competitive environment;
  • Key factors and their significance are depend partly on the industry sector:

With more restrictive planning guidance in the 1990s, many of these formats and characteristics have been sought in new developments and redevelopments in urban and brownfield locations.

Urban locations continue to create opportunities for smaller or specialised retailers. In comparing the different formats, learners should identify why retailers prefer different locations and explain the retail functions they perform.

The food and clothing sectors provide good examples of different product requirements.

  1. Pricing; the manager of a Tesco store could be influenced to change the price of some products if they are cheaper with a competitor such as ASDA...
  2. There should be sufficient space for things like lorries to come in for deliveries... Pricing; the manager of a Tesco store could be influenced to change the price of some products if they are cheaper with a competitor such as ASDA...
  3. This will include both the amount of pedestrians passing the store, as well as the traffic which passed by the store... Competition should be explained though a study of a shopping location, such as a high street or shopping centre, in the context of the retail industry structure.
  4. A lack of space can cause trouble and congestion to the store so the owner would ensure the parking space is appropriate to the size of the store... Different types of format have developed rapidly.
  5. Learners should identify aspects of government policy concerning planning guidance for new store locations, specifically the influence of Planning Policy Statements. Different types of format have developed rapidly.

Food retailers source largely from the UK, have short lead times and can be very responsive to customer demand. The design of the distribution chain requires a capacity for frozen, chilled and fresh foods as well as packaged products.

Smaller independent and voluntary group retailers continue to use wholesalers. With clothing retailers, most products are sourced overseas, require longer lead times for delivery, are less immediately responsive to customer demand and require flat-pack or hanging facilities.

For M3, learners must demonstrate knowledge of the key elements of effective service and selling skills.

Unit 32 P1 describe the size and structure of the food retailing sector-

Forexample, customer expectations of luxury goods retailing are consistently high. The service dimensions canbe compared with other clothing stores. Department stores provide a good opportunity to study differencesin service, for example Harrods, John Lewis and Debenhams.

Customer service inthe clothing sector can be compared with other sectors where product knowledge is valued, electrical goods,and where convenience and efficiency is important, for example food. Learners must be able to define the types of changes taking place in the industry, ie whether they are short term or have longer-term implications.

They will explain what causes these types of change by differentiating the key factors in the macro environment and the competitive environment.

  • Assessment could be a report based on an innovative retailer and the ways in which it adapted to its environment and how it uses change factors to drive its business;
  • The use of ICT to drive change should be understood through studying contrasting stores and the application of ICT in marketing and stock management;
  • With clothing retailers, most products are sourced overseas, require longer lead times for delivery, are less immediately responsive to customer demand and require flat-pack or hanging facilities;
  • Department stores provide a good opportunity to study differencesin service, for example Harrods, John Lewis and Debenhams;
  • Tesco Compact; Compact stores are designed to offer the range of Tesco superstore products and services on a smaller scale Tesco Superstore; the superstore format is the most common, supplying weekly food and grocery shopping;;;
  • The use of ICT to drive change should be understood through studying contrasting stores and the application of ICT in marketing and stock management.

Key factors and their significance are depend partly on the industry sector: Economic trends will impact on consumer spending and have an industry-wide effect; learners should explain that some retailers may be better able to withstand recessions and take advantage of growth opportunities. Competitive trends should be explained with reference to market concentration, power of multiple retailers, low barriers to entry, and innovative practices, including new types of store, refits and introduction of new products and services, including online provision.

For D2, learners will demonstrate an ability to make judgements about the most significant elements of service and selling skills in the industry, and the ways in which they are sustained. They should think creatively about new service solutions that can realistically evolve from current practices.

  1. Tesco has become such a profitable business today as not only does it fulfil its purpose in making high profits, it also meets and exceeds customer expectations so that the service they receive is better than anywhere else...
  2. Assessment could be a report based on an innovative retailer and the ways in which it adapted to its environment and how it uses change factors to drive its business.
  3. They should think creatively about new service solutions that can realistically evolve from current practices.
  4. Smaller independent and voluntary group retailers continue to use wholesalers. They can also offer a wide range of leisure opportunities.
  5. Learners must be able to define the types of changes taking place in the industry, ie whether they are short term or have longer-term implications.